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Archive
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FREE
COMIC BOOK DAY REPORT
I was initially a bit skeptical about July 3rd, the date chosen for
this year’s Free Comic Book Day. I was worried that a lot of
my customers might be out of town for the holiday. I feared that even
those that were in town that day would be distracted by other celebrations.
In addition, I was concerned that we would have a hard time getting
press coverage.
Since July marks our 22nd Anniversary in the business, I decided to
have a big sale to commemorate it along with FCBD. It turns out my
fears were unfounded. We got quite a bit of press, including Wave
Magazine, San Jose Mercury News, Metro Newspaper,
Palo Alto Daily News, Los Gatos Daily News, and San Mateo Daily News.
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9:30
am. The Line forms.
On Saturday I got to Mountain View at 8:30. I brought my boy Lee the
4th to help out. By 9:30 a line started to form. We set up the free
comics outside of the store. I started doing this last year. That
way, I can meet and greet the folks outside. It helps underline the
notion that the comics are free, and no purchase is necessary. It
is entirely up to each person if they want to go into the store and
look around. I like this no pressure approach. It puts everybody at
ease, and invites good vibes. We actually had a record number of people
going into the store. Many people went right inside without stopping
for their free comic. They wanted to get to those bargains as quick
as possible. Only when they were done shopping did they come out for
their free comics. From 10:00 am when we opened to around 1:00pm the
checkout line stretched half way around the store. After that it mellowed
out to a line like at Costco on a busy weekend. After 3pm it slowed
down considerably, and was more like a regular day. |
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Young
and old alike arrive to select their free comics.
Since we were short handed that day, I did not manage to do a head
count. I estimate that we gave away free comics to at least 600 people
at our Mountain View store. Inside we rang up over 300 people: a record
for us. Our San Mateo store reported record sales as well. Both stores
did equally well.
Despite increasing our orders from last year, we ran out of most of
the free comics. The most popular ones were Archie,
Spider-Man, Mickey Mouse, and Star
Wars. Teen Titans did not go as well for
some reason. Archie was the first to go here. It was my favorite too,
as the story took place in a comic book store, and featured cameos
by 3 well know comic dealers including Joe Field,
the creator of FCBD and owner of Flying Colors Comics and
Other Cool Stuff in Concord. Next year, I’m going to
order tons of the family friendly titles. |
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A
good time is had by all.
I think we saw a lot of new faces thanks to the media mentions. There
was a good buzz in the air as well thanks to the new Spider-man
movie. They really hit this one out of the park. As a personal aside,
I saw the movie on opening night. I thought it was even better than
the first one. I got an extra thrill seeing the significant contributions
made to the film by frequent Lee’s Comics guests,
starting with Alex Ross who did the spectacular painted
re-cap of the previous film, and Michael Chabon,
who co-wrote it.
So, I am pleased to report that Free Comic Book Day 2004 was a smash!
It just seems to keep getting better. I can’t wait until next
year! |
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SEQUENTIAL
TART |
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There
is an in depth interview with me up this month on the Sequential
Tart web site. This is a great site created by women who
like comics, and the men that love them.
I am the retailer of the month in the retailer’s corner. Check
it out it you have the time. I think it came out pretty well. Some
of it is even in english.
http://www.sequentialtart.com/retailer_0704.shtml |
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ON
THE SCENE AT APE |
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Saturday
Feb. 21, 2004
Usually I set up at the ape and pedal my wares. This year
was an exception. A couple of days before the show I discovered that
I had neglected to sign up for it, and the tables were completely
sold out. Rather than being upset, I was incredibly relieved. Setting
up a mini store is a whole lot of work, and we are quite short handed
at the moment. I figured I would do the one thing that I never get
to do, and that is to see the show as a fan would, by walking around
rather than from behind a table.
I brought my camera, and arrived at the show at 12:00, thinking I
would spend a pleasant hour or two chatting and taking pictures. Then
I would drop by the store and write up an article, post it on the
web, and then go merrily home. As it turned out, I stayed until closing,
and took over 50 pictures. Out of those 50, I pared it down a bit.
My apologies to anyone who was overlooked. To do a complete report
would take a novel, rather than just a few web pages. As it, I hope
this doesn’t crash your computer. |
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Brett
Warnock of Top Shelf has been a buddy of mine for years. He publishes
Blankets, by Craig Thompson. I think it's the best Graphic Novel since
Maus by Art Spiegelman. It’s 500 pages of sheer poetry. If you
haven’t read it yet, do so at your first opportunity. |
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BRETT WARNOCK AND JENNIFER DAYDREAMER |
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I
ran into Rob Osborne, creator of 1000 steps to World Domination. Rob
is an incredibly positive and likable guy, and his comics are terrific.
He has a great story to tell that proves one and for all what a nice
guy Stan Lee is. I hope to share that story with you in these pages
in the future. |
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ROB OSBORNE AND SOME OTHER GUY |
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It’s
always a treat to see my pal Batton Lash. First of all, he’s
the most dapper guy in the room. Just look at that photo! Second of
all, he’s a great guy with an awesome sense of humor. Wolf and
Bird is the best book you’re not reading, so read it already!
Look for his latest collection, Mr. Negativity at a finer comics store
near you. As always, if you don’t see it, demand it! Break up
the place if they don’t get the message! Am I inciting violence?
You bet! People should suffer for their art. |
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BATTON LASH |
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I
was overjoyed to find my good buddy Rafael Navarro at the Ape. Rafael
is the amazing artist/writer behind Somnambulo. If you haven’t
read it, you should. While I was at Rafael’s booth artist after
artist came up to pay their respects. Rafael is the nicest, kindest,
funniest guy you will ever meet. But get this, writing and drawing
modern day comics masterpieces is just Rafael’s hobby. During
his day job he is an animator. Recently he finished working on Striperalla
with Stan Lee and Pamela Anderson. If I was in charge of DC comics,
I would hire him to write and draw Batman, and give him carte blanch.
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LEE W/RAFAEL NAVARRO |
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Next
we find the ever irepressable John "Bean" Hastings. How
is it going John? What are you doing in front those spinning wheels?
Hold on, I’m getting dizzy. Getting sleepy...Wait, I feel strangely
compelled to order 500 copies of Smith Brown and Jones. I must write
a check now. Powerless to resist… |
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JOHN "BEAN" HASTINGS |
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Next
I stopped by and paid my respects to my friend, the amazing Donna
Barr. Donna is showing off her dazzling studded shoes that she liberated
from a thrift store for a meager 3.50. If you haven't met Donna yet,
you should. She is a living treasure in the comics field. |
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DONNA BARR |
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Next
I saw Shannon Wheeler. Shannon is a true creative genius. The first
time I saw him, years ago, he had produced a comic book, Jab #2, that
had been shot completely through with a real gun! The bullet hole
affected the story, cover to cover. On the cover was the perfect fanboy
surrounded by long boxes, and eliminated by a single bare bulb hanging
from a wire. Tears were running down his checks because the copy of
that very comic was no longer in mint. Dear god in heaven, its no
longer mint!!! Sheer genius. Shannon had a Too Much Coffee Man figure
with a built in espresso cup for a head. The espresso cup had coffee
stains inside of it. In the hands of a lesser talent, these coffee
stains would likely have been the residue of carelessness. Someone
on the staff, not finding a proper espresso cup at hand might have
used it, and neglected to clean it out. In Shannon’s case, the
stains were, or course put there by design, and were completely indistinguishable
from actual stains. One of the Too Much Coffee Man trades sports a
printed coffee stain on the cover. Sometimes Shannon lays a coffee
cup over it. When people move it, there is a stain underneath that
they think they caused. |
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SHANNON WHEELER |
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Next
up is Gary Groth. As the co publisher of Fantagraphics, Gary has been
around in comics since the early 1970s and is truly a giant in his
field. I don’t think he gets nearly the accolades that he should.
He publishes more of the great independent artists than anyone else
in the field. The Comics Journal has been the most important, longest
running magazine in comics. Gary is a controversial character to be
sure, but this field would be much diminished without him. Hang in
there Gary! Lee Hester salutes you! |
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GARY GROTH |
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Finally
we say hello to Rich Geary. Rick produces a wonderful series of books
from NBM known as the “Treasury of Victorian Murder.”
These books contain individual volumes on subjects such as the assignation
of James Garfield, Lizzie Borden, the Beast of Chicago, etc. These
books are incredibly droll, and thoroughly researched. Rick is another
national treasure of the comics field. If you haven’t read these
books, you owe it to yourself to try them. |
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RICK GEARY |
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Finally
we bid a bittersweet farewell to the Ape. I know there are dozens
of people I wanted to talk to that I didn’t have a chance to.
If you were there, and we didn’t meet, please come up and say
hello at the Wonder Con, San Diego Con, the Next Ape, or at my store.
If we did meet, and you are not pictured here, my humble apologies.
There is just no way to get more than a tiny sliver of the goings
on this page. I hope you get the general flavor of the event. I had
a great time, and you can bet that I’ll keep swinging in to
the Ape each and every year, table or no table! |
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GOODBYE APE! |
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BLANKET
ENDORSEMENT
Friday Jan 2, 2004
Well, I had a lot of fun with friends and family during the holidays,
but I’m glad it’s all over. I am eager to get back to
work. I have all kinds of projects going, and all kinds of ideas
on how to make this place better.
I was
getting a present ready for a friend who was coming over to stay
with us for the Holidays. She is a comic book fan, and an avid reader,
so I got her a copy of Blankets by Craig Thompson. I have heard
good things about it, and it is definitely a handsome volume. Before
I began to wrap it, I took a little look inside. I started to read
it. Before you know it, I was hooked, and had to finish it that
night.
Blankets
is an autobiographical coming of age story about an outcast who
has a rough childhood. He finds love and understanding in his first
girlfriend, but she is not quite ready to have a relationship with
him. It also details the author’s disillusionment with his
religious beliefs. It’s all beautifully and poetically drawn
and written. It cast a spell on me, which lingered for days.
This
is one of the finest achievements in Graphic Novels. It takes its
place with the handful of true masterpieces that this medium has
produced. I cannot recommend it highly enough! Run out to your local
Lee’s Comics store and pick up a copy today.
Blankets
By Craig Thompson
Top Shelf
$29.95 |
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Thursday
11/20/03
THE ROSS REPORT
As you know if you were here on Saturday, the Alex Ross, Paul Dini,
and Chip Kidd signing was a sensation. Despite
scatted showers, the fans turned out in droves. Our guests were
incredibly patient and gracious, and so were the fans. I was planning
on closing off the line at 4, but Alex insisted that we keep it
open. Our guests started signing at 2 and continued until almost
8. What an incredible showing of gracious endurance! Here's a couple
of pictures of the line. |
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View
of the line from the front |
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A
view of the line from the back |
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Wednesday
10/01/03 |
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SAN
MATEO ROCKS!
I
got up at 5:00 am today. If you know me, you know that early rising
is not my favorite activity. It ranks just above root canal, and
slightly below attending time share presentations.
The
purpose of these nocturnal activities was to make it from my home
in San Jose to San Mateo to take an 8:00 am Dreamweaver class. That
is the program that creates these pages.
The
classes were to be held in the offices of a company called Learn
It. They are located in a strip mall. When I entered the building,
it was a shock to the eye. The whole place was absurdly modern.
There was a bizarre Matrex fetish theme going on, but the people
were going about their business like nothing was amiss, ignoring
the plain testimony of their own eyes.
Everything
was gray or black. All the signs were bolted to the wall with freakishly
large industrial bolts. As I approached the front desk, the receptionist
was dressed in-I kid you not-a full length black leather trench
coat buttoned at the neck. I didn't know whether to laugh hysterically
or flee for safety.
Anyway,
it turns out that my class was rescheduled to next monday. Next
time I'm calling before I get up at 0 five hundred hours.
In
an effort to salvage the day, I stopped by my nearby San Mateo branch.
If you've never been to Lee's San Mateo on shipment day it is really
something to behold. There are swarms of happy regulars, and Mark
takes care of them all. He makes recommendations, subscriptions
changes, makes small talk, etc. like a pro. It's like watching a
good bartender at a busy bar.
I stayed
around for a few hours enjoying the vibe. I got to meet several
new customers, as well as to reacquaint myself with old ones. I
also got a chance to stop by and see the the buddies. As expected
they were delighted to see me. That's why they're the buddies! |
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Friday
9/26/03 |
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THE
BUDDIES
Shortly after I opened my 2nd store
in San Mateo in 1987, a small liquor store opened on the corner.
The store was named Seven Stars. It was a tiny location, probably
not much more than 500 square feet in size. They had most of the
same things that every other liquor store carries: Cigarettes, Soda,
Candy, Lotto Tickets, Ice Cream, Coffee, Beef Jerky etc. There were
plenty of other liquor stores in the area, including a larger more
established one located on a much busier street just a block away.
Any kind of business study would have revealed that Seven Stars'
chances for survival against such robust competitors would be slim.
The
owners and employees of Seven Stars were brothers of Middle Eastern
decent. They had a unique demeanor for the liquor store business.
They were always very cheerful friendly and happy. When anyone came
in they would grin from ear to ear and exclaim, "HEY BUDDY!
HOW ARE YOU?" or "HEY! MY BUDDY IS HERE!"
Immediately
I dubbed the brothers "The Buddies". That name seemed
to catch on. I think everybody calls them that now, because they
are everybody's buddies. I would go in there for coffee, a soda,
or a snack, but a for a large part, the visit was motivated by the
positive energy. There are plenty of downers in life, but the buddies
were definitely an upper. The buddies were not faking it, they were
really happy to see you. In addition to the good vibes, The Buddies
opened early and stayed late every day, listened to their customers,
and brought in the kind of stock that people wanted. They were always
positive and helpful: a good force in the community. The big liquor
store on the more popular corner one block down closed years ago,
never to be replaced, but the Buddies keep thriving.
I don't
make it to the San Mateo store very frequently these days, but when
I do you can bet that I'll stop by to see my buddies. I'll pick
up a drink, a snack, or whatnot, but mostly I'll stop by for the
good vibes.
I learned
a great deal from studying the Buddies' little liquor store that
could. I think that friendly helpful service is the leading cause
of business success and the leading cause of business failure when
it's not present. You wouldn't want to go over to someone's house
if they were mean and surly, would you? Why would you want to go
into an unfriendly store if it could be avoided?
I sincerely
try to hire only people that are friendly and helpful. I am quite
fond of my staff members. They are some of my favorite people. I
hope you feel the same way too. One of the best complements I ever
got was a customer writing on the message boards who said he liked
coming to Lee's because "…they treat you like a friend
who stops by rather than just another customer…" I use
the buddies often a positive example. Without knowing it, they have
influenced me greatly. When you are at the San Mateo location, make
sure to stop at the buddies (AKA Seven Stars) for a refreshing beverage
or a snack, and tell them that their buddy Lee say's hi!

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Who's
your buddy? |
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9/18/03 |
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A
STAR IS BORN
A few years ago a young man came
into my store, and introduced himself. This is back when I was in
Palo Alto, on El Camino Real. He was a comic book artist and writer.
He was just beginning a new series for a small publisher. Although
he was not yet well known, there was still a favorable buzz concerning
his work. I found him to be most pleasant and congenial.
I
told the young man that I was going to be leaving shortly on a trip
to San Francisco to shop at the comics distributor, Last Gasp. The
congenial young artist asked if he could come along. I invited him
to join me, and so we traveled together to San Francisco in my car.
On
the way over we talked about the comics industry. The young man
was very bright and ambitious. He was engaged in a careful study
of the comics business that he was just entering. I knew that as
surly as cork rises in water this young and talented artist would
make it to the very top.
Over
the years I have had him as a guest at my store 3 times. Now he
is a leading comics artist and writer. Back in early days he did
a signing at our Palo Alto store with some of his friends, including
his best friend. He was particularly enthusiastic about the writing
talents of his best friend. The young artist thought the world of
his best friend’s talents. At the time, though the young artist’s
best friend was quite obscure. He was working for the same tiny
publisher, and was not receiving the same buzz that the young artist
was.
Pictured
here are the young artist/writer with his best friend. I’m
in the picture too, along with another writer and another artist.
The artist/writer and his best friend, the writer, are now at the
very top of their field. They write and draw some of the best selling
comics in the industry. The young writer/artist writes and draws
a character that was made into a hit movie. The writer/artist’s
best friend is routinely ranked as #1 hottest writer by Wizard magazine.
The
artist/writer who dropped by the store and introduced himself years
ago is David Mack. He is the creator of Kabuki, and the writer and
artist of Daredevil. His name is mentioned in the dialog of the
Daredevil movie. He started his comic book career at a tiny publisher
named Caliber. His best friend is Brian Michael Bendis. He is the
writer of Ultimate Spiderman, Daredevil, Alias, Powers and many
other comics. He too got his start at Caliber with comics series
like Jinx,
Fire, and Torso.
By
now, the two of them have, by now won almost every award the comics
industry has to offer. Back in those early days when they appeared
at our Palo Alto store they were just as talented, but not well
known, and few people came to see them. The moral of the story is
to help people on their way up, and perhaps you will gain some powerful
friends.
Pictured
here in clockwise order are Brian Bendis, David Mack, Dave Hudnall,
Greg Horn, and me. We all just happened to put on black shirts that
day!

Flash
forward to September 14, 2002 at our Mountain View store. We find
the dynamic Mr. Mack and his charming Girl Friday Anh. Former Lee's
Comics staff member Aurdry looks on in worship.

Click
on my Signings & Events for
a list and pictures of some of our past guests. See how well I have
been doing in my quest to "Collect them All", as mentioned
in my previous installment! Go to the bottom of the page and click
on the links under "Other past signings". Newly posted
pictures include: Alex Ross, Jim Steranko, George Perez, Jim Lee,
Michael Chabon, and many others! |
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9/16/03 |
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COLLECTING
ARTISTS
I
started collecting comics when I was 12 years old. At first I was
just interested in the characters. Superman was my favorite. I started
buying Superman, Action Comics, Superman's Pal Jimmy Olsen, Justice
League of America (Featuring Superman), and World's Finest (Superman
and Batman teaming up.) Eventually I started buying other DC comics
as well, and then branched out to Marvel as well.
After
a few years went by, I became aware of the artists. I started to
collect comics with artwork by Neal Adams, Jim Steranko, Berni Wrightson,
Walt Simonson, Jim Starlin, and others. Comic books were my favorite
thing as I was growing up. It has really been a pleasure for me
to bring some of my favorite artists and writers into the store.
It occurred to me recently that I am now collecting artists. If
you have a look at our appearances page, you will see quite a list
of talents who have appeared here.
Alex
Ross, is returning for his fifth visit in December. I am going to
continue to "Collect" the top talents of the comics field. If you
have a favorite artist or writer who hasn't appeared here yet, believe
me, it's not for lack of effort and enthusiasm on my part. Someday,
I hope to collect them all. Here are some of the top names that
Lee's Comics customers have been asking for who haven't yet appeared
here. Yet.
Neil
Gaiman
Robert Crumb,
Johnny Romita Sr. (I want to get Jr. and Sr. together)
Neil Gaiman
Frank Miller
Todd McFarline
Kevin Smith
Alan Moore (They tell me he won't leave Northampton)
Steve Ditko (I can DREAM, can't I!)
Stan Lee
Let
me know what artists or writers you would like to see here! Go to
our message board and put in some feedback of your own.
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LEE'S
COMICS
We have everything to meet your Comic, Graphic Novel, Golden and
Silver Age and related needs.
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